How does the process structure?
We settle a budget and escrow the deposit on the TruePNL account
The influencer manager of TruePNL publishes the application in a special KOL’s chat plus attracts the best KOLs if they don't respond to the request
We select the best KOLs: on average, we receive up to 100 applications from KOLs, but we select only the top 30% of them
We create a content plan with the complete list of KOLs, number of integrations and prices
Approve a list of people with the project (the list is subject to change at this point)
Signing contracts with KOLs and arranging payment
Writing a brief for KOLs (the project can give the information it would like to have in the video)
Receive content, review and confirm that all details are considered according to the brief
Content is published in accordance with the deadline
Form the final report for the project